Apple is one of the World's most richest, valuable, and most desirable companies to work in. They are undoubtedly crazily successful, and are flushed with cash. But the company has a human side to its cooperate juggernaut, and of course it has to do with iPhones.
![]() |
| Sweet red. Sweet sweet red. |
Recently Apple has introduced new red models of the iPhone 8 and 8 Plus . As with the iPhone 7 models announced around the same time last year, Apple is working with Product (RED), an organization that campaigns to fight HIV and AIDS in Africa; an unspecified portion of proceeds from sales of the phone will go to the charity. But there is a slight change, die to popular demand, unlike last year, the red iPhone 8 models have a black front panel.
Naturally, the Product (RED) iPhone 8 and 8 Plus join the existing space gray, silver, and gold models in the lineup. Last year Apple discontinued the red variants of the 7 and 7 Plus once the 8, 8 Plus, and X were announced in September, meaning these new models may only be on sale for less than half a year.
Apple is taking preorders for the new phones from April 10th, and will start shipping them on Friday April 13th. Pricing remains the same, beginning at $699 for a 64GB iPhone 8 and $799 for an 8 Plus.
It is good to see one of the world's biggest companies solving one of the world's biggest health challenges with one of the world's highest selling product. How convenient. Thank you Apple.
